I build brands people want to follow.

Strategy, social, content and campaigns for ambitious brands that want more than just another social media manager.

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BRAND AWARENESS INFLUENCER MARKETING ORGANIC REACH CONTENT STRATEGY COMMUNITY MANAGEMENT CONTENT CURATION STORYTELLING VISUAL BRANDING AUTHENTIC ENGAGEMENT DATA-DRIVEN DECISIONS

BRAND AWARENESS INFLUENCER MARKETING ORGANIC REACH CONTENT STRATEGY COMMUNITY MANAGEMENT CONTENT CURATION STORYTELLING VISUAL BRANDING AUTHENTIC ENGAGEMENT DATA-DRIVEN DECISIONS

Services

  • Know what you're doing, and why.

    I build clear, considered strategies around your brand, audience and commercial goals. From channel planning and content direction to audience insights and performance, I bring focus to what matters and cut through the noise.

  • Make your budget work harder.

    I create and manage paid social campaigns designed to reach the right people and drive meaningful results. From creative and targeting to testing and optimisation, I combine the numbers with the ideas to turn ad spend into something worthwhile.

  • More than an inbox filler.

    I create email campaigns that give people a reason to open, click and come back. From strategy and messaging to copy and creative, every send has a clear purpose, whether that's driving sales, building loyalty or keeping your brand front of mind.

  • Give your brand something to say.

    From social captions and campaigns to websites and brand storytelling, I write copy that's clear, distinctive and built to sound like you. No filler. No corporate waffle. Just words with a purpose.

  • Content with a reason to exist.

    I create content that looks good, sounds like your brand and gives people a reason to stop scrolling. From social content and campaigns to blogs and wider digital assets, everything starts with the audience, and ends with a purpose.

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Brands I've Worked With

From established names to ambitious independent brands, I've worked across fashion, beauty, hospitality, retail and lifestyle.

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More about
BEN AKHTAR

With over 15 years of experience across fashion, beauty, hospitality, retail and lifestyle, I help brands figure out what they should be saying, where they should be saying it, and how to make people care.

I've worked with brands including Fortnum & Mason, Selfridges, 45 Jermyn St. and Pêche Skin Clinic, combining social strategy, content, campaigns, digital marketing and creative direction to build brands people want to follow.

I'm not interested in posting for the sake of posting. I look at the bigger picture, the brand, the audience, the message and the commercial goal, then turn that into social that actually has a purpose.

Based between London and Rome, I work with ambitious brands that want an experienced partner, not another pair of hands.

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Contact Me

Have a project in mind?

Let's talk about what you're trying to achieve, where social is falling short and whether I can help.